With 17.35 million Australians projected to own a smartphone by the end of 2018, mobile communication is well on its way to becoming universal. While it’s true healthcare has been a little slower to embrace the technology; things have begun to change in a big way over the past few years, with providers
This is in large part down to its potential role as a driver of patient experience — but why? What does SMS offer that is so important to patient experience?
As healthcare becomes ever more driven by consumer choice, quality of clinical care is no longer the only standard
An increasingly consumer-focused healthcare industry has opened the door for providers to compete on more than simply the provision of care. Could improving patient wayfinding set your hospital or practices apart from competitors?