Hospital and GP waiting rooms often have the unfortunate reputation of being dull, crowded, and generally uninteresting environments. But it doesn’t have to be this way.
From introducing digital displays in waiting rooms to providing new ways of connecting with patients away from your practice, digitalisation has already done a world of good for the patient experience.
Consumer surveys are a popular method of gaining customer feedback in order to fine-tune business processes and customer experience. They are commonly used across the retail and service industries, but the healthcare sector often underestimates their value.